Reference I · Index of examples
Reference
Every numbered example in the book, chapter by chapter, with the label that says where it comes from and the category of job it belongs to: 90 in all.
How to read it
The label says where an example comes from. Written for this book was written for this book and has not been run. From Mastorna, corrected is the author's finished prompt for the Mastorna trailer, brought to the full standard and not run in its corrected form. Research exemplar is copied exactly from the July 2026 research and was never generated. Maker's example is copied exactly from the maker's page.
The category is read from the first words of each example's label: beauty and personal care, food and drink, telecom and tech, or automotive and luxury. An example from the Mastorna trailer is Mastorna. Any example whose label names none of these is Other.
To find the models for one kind of job, read down the category column, or use I.3.
The templates are not examples and are not counted here: Reference B has them. Two filled sheets in Chapter 25 (Examples 25.1 and 25.2) are numbered examples and also serve as templates, so they are in both.
I.1 How many of each
Label | Beauty and personal care | Food and drink | Telecom and tech | Automotive and luxury | Mastorna | Other | All |
Written for this book | 16 | 21 | 19 | 15 | 0 | 1 | 72 |
From Mastorna, corrected | 0 | 0 | 0 | 0 | 8 | 0 | 8 |
Research exemplar | 1 | 1 | 0 | 0 | 0 | 7 | 9 |
Maker's example | 0 | 0 | 0 | 0 | 0 | 1 | 1 |
All | 17 | 22 | 19 | 15 | 8 | 9 | 90 |
I.2 Chapter by chapter
Chapter 2 · Directing a model in words
Example | What it shows | Label | Category |
2.1 | a finished insert still: the pour | Written for this book | Food and drink |
2.2 | a finished clip prompt: the pour continues | Written for this book | Food and drink |
Chapter 3 · The concept
Example | What it shows | Label | Category |
3.1 | «خد كمان» (Have some more) | Written for this book | Telecom and tech |
Chapter 4 · The treatment and the pitch
Example | What it shows | Label | Category |
4.1 | one decision, on two rails | Research exemplar | Other |
4.2 | two scenes of the Sada treatment | Written for this book | Telecom and tech |
Chapter 5 · Shot design and camera language
Example | What it shows | Label | Category |
5.1 | a camera and a frame inventory as a specification | Written for this book | Food and drink |
Chapter 6 · Light, colour and the look
Example | What it shows | Label | Category |
6.1 | a phone and a wall lantern on one face | Written for this book | Telecom and tech |
6.2 | a window, a tile wall and a finish that describes capture | Written for this book | Beauty and personal care |
Chapter 7 · Production design and realism
Example | What it shows | Label | Category |
7.1 | a garage, its wear and its edges | Written for this book | Automotive and luxury |
Chapter 8 · Planning the production
Example | What it shows | Label | Category |
8.1 | one film through the three records | Written for this book | Food and drink |
8.2 | the packet that opens every paid batch | Research exemplar | Other |
Chapter 9 · The finished frame
Example | What it shows | Label | Category |
9.1 | the establishing frame: where a record's promises enter the prompt | From Mastorna, corrected | Mastorna |
9.2 | a handover, before contact | Research exemplar | Other |
Chapter 10 · Identity, references and the world in the frame
Example | What it shows | Label | Category |
10.1 | a master face that mints the clause | Research exemplar | Other |
10.2 | a straight-on world-text reference | Research exemplar | Other |
Chapter 11 · Nano Banana Pro
Example | What it shows | Label | Category |
11.1 | a serum, a third of the way through the stroke | Written for this book | Beauty and personal care |
11.2 | the pour, a third of the way done | Written for this book | Food and drink |
11.3 | the glance at the green ring | Written for this book | Telecom and tech |
11.4 | the saloon, a third of the way through the bend | Written for this book | Automotive and luxury |
11.5 | the establishing frame of a 1966 trailer, in corrected form | From Mastorna, corrected | Mastorna |
11.6 | one whole anchored prompt: manifest, clause, change, frame | Written for this book | Other |
11.7 | the ring light turned from green to white | Written for this book | Telecom and tech |
Chapter 12 · GPT Image 2.5
Example | What it shows | Label | Category |
12.1 | a night-cream key visual with a quiet zone for type | Written for this book | Beauty and personal care |
12.2 | a hibiscus-tea splash as a transparent element | Written for this book | Food and drink |
12.3 | one cable removed from a router frame | Written for this book | Telecom and tech |
12.4 | a launch billboard study, with copy | Written for this book | Automotive and luxury |
Chapter 13 · Choosing the route
Example | What it shows | Label | Category |
13.1 | one spot, four operations | Written for this book | Food and drink |
Chapter 14 · The moving shot
Example | What it shows | Label | Category |
14.1 | a camera-led push onto a parked car | Written for this book | Automotive and luxury |
14.2 | one pour with a contact, a stop and a sound | Written for this book | Food and drink |
Chapter 15 · Directing performance
Example | What it shows | Label | Category |
15.1 | the key across the dealer's desk: a handover and a look in order | Written for this book | Automotive and luxury |
15.2 | the data bill: three listeners, three timings, one held face | Written for this book | Telecom and tech |
Chapter 16 · Kling: 3.0, and 4.0 as announced
Example | What it shows | Label | Category |
16.1 | the crane down into the piazza | From Mastorna, corrected | Mastorna |
16.2 | a push-in on the hair | Written for this book | Beauty and personal care |
16.3 | the oil goes on the ful | Written for this book | Food and drink |
16.4 | a track that reveals the saloon | Written for this book | Automotive and luxury |
16.5 | the message, and the look up | Written for this book | Telecom and tech |
16.6 | the plate for a testimonial | Written for this book | Food and drink |
Chapter 17 · Seedance 2.5
Example | What it shows | Label | Category |
17.1 | a clay clip as the only reference for the camera and the blocking | Maker's example | Other |
17.2 | Yara steps out and tilts a handset to the skyline, composed from three anchors | Written for this book | Telecom and tech |
17.3 | a two-sentence line to camera, in the chosen English voice | Written for this book | Beauty and personal care |
17.4 | a lime squeezed over iced hibiscus tea, with a speed ramp | Written for this book | Food and drink |
17.5 | the accepted drive-by, in forest green instead of silver | Written for this book | Automotive and luxury |
17.6 | a watchmaker's breath before the line, four seconds backward, two kept | Written for this book | Automotive and luxury |
Chapter 18 · Wan 3.0
Example | What it shows | Label | Category |
18.1 | a baker draws six loaves from the oven at first light | Written for this book | Food and drink |
18.2 | a flacon on a Nile terrace at dusk, composed from two anchors | Written for this book | Automotive and luxury |
18.3 | a line to camera at the bathroom mirror, in the chosen English voice | Written for this book | Beauty and personal care |
Chapter 19 · Veo 3.1 and MiniMax H3
Example | What it shows | Label | Category |
19.1 | a can opened, sound first | Written for this book | Food and drink |
19.2 | the lamps wake, at 2K | Written for this book | Automotive and luxury |
Chapter 21 · The voice department
Example | What it shows | Label | Category |
21.1 | one line note, compressed to one bracket | Written for this book | Food and drink |
21.2 | a price and a date, said the way people say them | Written for this book | Telecom and tech |
Chapter 22 · The speaking shot: two routes
Example | What it shows | Label | Category |
22.1 | four clipped words, in partial profile | From Mastorna, corrected | Mastorna |
22.2 | one line, recorded before the picture | Written for this book | Telecom and tech |
Chapter 23 · ElevenLabs: v4 and v3
Example | What it shows | Label | Category |
23.1 | the line that holds underground | Written for this book | Telecom and tech |
23.2 | a dry line in Najdi | Written for this book | Automotive and luxury |
23.3 | a close voice-over in three breath groups | Written for this book | Beauty and personal care |
23.4 | a voice-over and the snap it waits for | Written for this book | Food and drink |
23.5 | a client and a stylist, four turns | Written for this book | Beauty and personal care |
Chapter 24 · Sync Lipsync 3
Example | What it shows | Label | Category |
24.1 | "Can you see me now?": a father on a fibre video call | Written for this book | Telecom and tech |
24.2 | a serum testimonial: a Najdi voice, a bottle kept clear of the chin | Written for this book | Beauty and personal care |
24.3 | the dealer at the showroom: a longer plate at delivery size | Written for this book | Automotive and luxury |
Chapter 25 · Music and sound for a commercial
Example | What it shows | Label | Category |
25.1 | the cue sheet for one cue | Written for this book | Beauty and personal care |
25.2 | the cream spot, spotted | Written for this book | Beauty and personal care |
Chapter 26 · Suno
Example | What it shows | Label | Category |
26.1 | a three-note figure under a close voice | Written for this book | Beauty and personal care |
26.2 | a grid cue with a hummable figure and a button | Written for this book | Food and drink |
26.3 | a five-note riff that thins under the voice and comes back | Written for this book | Telecom and tech |
26.4 | a slow cue with a figure of three long notes | Written for this book | Automotive and luxury |
26.5 | the theme introduced plainly, with an ending and room for speech | From Mastorna, corrected | Mastorna |
Chapter 27 · Eleven Music
Example | What it shows | Label | Category |
27.1 | a five-note riff as a timed plan | Written for this book | Telecom and tech |
27.2 | keep what is approved, remake the last four seconds | Written for this book | Telecom and tech |
Chapter 28 · Sound-effect and music generators
Example | What it shows | Label | Category |
28.1 | a jar lid turned and released, timed by voice | Written for this book | Beauty and personal care |
28.2 | a griddle sizzle bed, one file for the scene | Written for this book | Food and drink |
28.3 | a saloon door and its engine start | Written for this book | Automotive and luxury |
28.4 | a 30-second instrumental cue | Written for this book | Telecom and tech |
Chapter 29 · Editing AI footage, and judging the work
Example | What it shows | Label | Category |
29.1 | the thirty-second hibiscus spot: frame table, audio map and one placement | Written for this book | Food and drink |
29.2 | a revision brief: make recognition causal | Written for this book | Food and drink |
Chapter 30 · Finishing, captions and graphics
Example | What it shows | Label | Category |
30.1 | comparing a finishing candidate | Research exemplar | Beauty and personal care |
30.2 | 16:9 to 9:16, protecting the bottle and the hand | Research exemplar | Food and drink |
Chapter 31 · Handing over
Example | What it shows | Label | Category |
31.1 | a delivery rejected and rebuilt | Research exemplar | Other |
Chapter 32 · Premiere Pro and the finishing tools
Example | What it shows | Label | Category |
32.1 | an upscale request for a 4K hero shot | Written for this book | Automotive and luxury |
32.2 | a caption spec for Arabic and English | Written for this book | Telecom and tech |
32.3 | a Generative Extend handle | Written for this book | Beauty and personal care |
Chapter 33 · Higgsfield
Example | What it shows | Label | Category |
33.1 | a hero still for a face serum, as a request record | Written for this book | Beauty and personal care |
33.2 | an iced-hibiscus clip, as a request record | Written for this book | Food and drink |
33.3 | a lip-sync pass on a locked take, as a request record | Written for this book | Telecom and tech |
33.4 | a generation job brief | Research exemplar | Other |
Chapter 34 · Money, rights and terms
Example | What it shows | Label | Category |
34.1 | a cap that refuses the sixth line | Written for this book | Beauty and personal care |
34.2 | a voice, a cue and an effect, each with its line | Written for this book | Food and drink |
Chapter 35 · Mastorna
Example | What it shows | Label | Category |
35.1 | an impossible train built from iron, rivets and smoke | From Mastorna, corrected | Mastorna |
35.2 | a crane rises while the train slides away | From Mastorna, corrected | Mastorna |
35.3 | the plate for the climax, timed to its take | From Mastorna, corrected | Mastorna |
I.3 By category
Category | Examples |
Beauty and personal care | 6.2, 11.1, 12.1, 16.2, 17.3, 18.3, 23.3, 23.5, 24.2, 25.1, 25.2, 26.1, 28.1, 30.1, 32.3, 33.1, 34.1 |
Food and drink | 2.1, 2.2, 5.1, 8.1, 11.2, 12.2, 13.1, 14.2, 16.3, 16.6, 17.4, 18.1, 19.1, 21.1, 23.4, 26.2, 28.2, 29.1, 29.2, 30.2, 33.2, 34.2 |
Telecom and tech | 3.1, 4.2, 6.1, 11.3, 11.7, 12.3, 15.2, 16.5, 17.2, 21.2, 22.2, 23.1, 24.1, 26.3, 27.1, 27.2, 28.4, 32.2, 33.3 |
Automotive and luxury | 7.1, 11.4, 12.4, 14.1, 15.1, 16.4, 17.5, 17.6, 18.2, 19.2, 23.2, 24.3, 26.4, 28.3, 32.1 |
Mastorna | 9.1, 11.5, 16.1, 22.1, 26.5, 35.1, 35.2, 35.3 |
Other | 4.1, 8.2, 9.2, 10.1, 10.2, 11.6, 17.1, 31.1, 33.4 |
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