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The Master Guide / 04 The treatment and presentations · Writing the treatment

Face motion tests

A face can win as a still and lose in motion. Check each top face moving before the client sees it.

A face can win as a still and lose in motion. Check each top face moving before the client sees it.

Run a face motion test on each top face, internally, before the treatment is sent (decided). It is a normal check of one asset, a candidate face. The face motion test and the place motion check are the same kind of step: an internal check of one candidate asset, a face or a place, not of a method, made before the client sees it. Besides the place motion checks (see Photoreal anchors (Nano Banana Pro) → The place motion check), it is the only video made before the anchors are approved (the anchors are the approved sheets, plates, products and voices every shot is made from; see Photoreal anchors (Nano Banana Pro) → What an anchor is), and it is never shown to the client.

The face motion test brief, written for this guide:

Role {name}, candidate {letter}. References: identity close-up{, smiling close-up}.
{5–9} s at the film's ratio; a draft, then the 1080p finish of the chosen draft.
Place and light, in words: {one sentence from the location and light sheets}.
Wardrobe, in words: {the role's main wardrobe look}.
The face must: {turn from front to three-quarter, and to profile if the film shows one};
  {the role's key expression change}; {a smile that shows the teeth}.
Camera: {one slow, dosed push or arc that takes the face from medium to close}.
Passes if, on the 1080p finish: the likeness holds through the turn (face shape, eyes, nose, jaw, skin tone);
  teeth and jaw read as one person; the skin keeps its texture; nothing drifts toward a generic face;
  the key expression change reads as a thought, not a pose.

Two filled examples, written for this guide:

  • Comedy, the uncle: 6 s. A dining room at noon, hard light from a balcony door on his left. A white shirt. He turns from his newspaper to someone off frame right, his offended face slowly giving way to a grin with one gold tooth. A slow push from medium to close over 6 s.

  • Emotional, the father: 8 s. A dining room at night, one warm floor lamp behind him. A white thobe. He looks up from his phone toward camera, his tired face softening into a small smile that shows his lower teeth. A slow arc of 25° to his right side.

Sources

  • Higgsfield Academy on checking faces and places in motion before they are locked (courses).

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