Editing and transitions

How the film is cut, how every version is born, and which joins are allowed.

The editing sheet fixes:

• pace: a shot-count range and an average shot length, the speed arc, the cuts against the music, where the lines sit, and the ending;

• how the cut-downs derive. For a feed edit (decided), the answer the client gave at the brief (see The brief and research → Opportunities and meeting questions), each version's first 5 s are written shot by shot for the client to approve, with the vertical opening shots marked as generated natively in 9:16. A 6-second version gets its own one-line idea (decided);

• joins, each chosen from:

  • a real cut (the default);

  • a camera-move transition inside a shot;

  • a transition built inside one generation;

  • a match cut that still works as a plain cut;

  • a planned join with a fallback cut, its method set in the plan;

• speed changes, reversing, scaling and designed transitions only where named here, and declared later in the cut list. Comic holds as named exceptions.

A continuous one-shot film only where the idea itself is one unbroken shot, named here and approved (decided). Its method is set in the plan. The in-between fill, which generates only the gap between two approved ends, is used only when that one-shot is the film's core idea, and priced before use (see Video with Seedance → Joins, endings, extension and the video edit).

The versions page lists durations, ratios and languages; for a feed edit, each version's first 5 s, shown for approval. How versions are made: Graphics, captions, versions and delivery → Versions.

On the client page: a strip of frames with one line on rhythm.

Sources

• The first-seconds guidance for feeds: TikTok's creative best practices and Meta's Reels ads guide (report).