Each department written twice

Every department exists twice: a plain page for the client, and an exact sheet for every later stage.

Write each department twice (decided). The two must say the same thing.

• The client page: 2–5 plain sentences over images. Short plain captions are allowed here.

• The sheet: exact values in the words your image and video prompts already use, so no stage has to translate.

Sheet rules

1. A tag on every value: client (from the brief, the pack, the artwork, the brand book or supplied text; the client's details win over taste) or director (decided here and locked). An untagged value is unfinished.

2. The sheet is the complete list. Later stages carry out exactly what it says. Anything they need that isn't on it (an extra prop, a sign, a landmark, a background person) is an addition: approve it first, then it joins the sheet with its tag.

3. One name per thing, identical in the scenes, every sheet, the plan and every prompt.

4. Colours come from the approved frame or the brand book. Write a common colour name first; add the hex value once the treatment frame that shows the item is approved, sampled from that frame and never chosen separately.

5. Photoreal is the default. A stylised, animated or motion-graphics-led film adds a style sheet, which overrides the photoreal fields where it says so.

6. The first field of the casting and performance, camera, lighting and colour, and editing sheets names the world rule it serves.

One sheet entry, written for this guide:

Wardrobe: Teta Samia, floral house dress
Client page: "She dresses for her own kitchen, not for guests: the house dress she has worn every summer, plastic slippers, and the gold bangles she never takes off."
| Field | Value | Tag |
| Dress | Cotton, loose, mid-calf, short sleeves; small blue and white flowers on cream; faded at the shoulders from washing | director |
| Apron | None | director |
| Shoes | Pink plastic slippers, flat, the left strap mended with thread | director |
| Jewellery | Two thin gold bangles, right wrist, never removed | director |
| Headscarf | Pale grey cotton, tied loosely at the nape | director |
| Hair and make-up | Grey hair under the scarf; no make-up | director |
Hex: added from the approved scene 2 frame.
Scenes: 1–4   Additions awaiting approval: none   Palette check: no blue on Rana or Medhat

Sources

• Each field is there because leaving it out has caused failures in AI production; the sheet form is this Guide's own.